CURRICULUM VITAE

Antonio Luiz Accioly Netto é graduado pela ESPM (Escola Superior de Propaganda e Marketing) em sua 1ª turma do Rio de Janeiro (1967), quando a instituição ministrava seu curso a nível de faculdade.

Obteve graduação também no Curso Avançado de Contratação Coletiva e Pesquisas Pertinentes da AFL/CIO, no George Meany Labor Studies (Springfield, Maryland,USA), em 1985. Ainda entre os diplomas que possui, estão 4 de “Cobrão em Publicidade”, concedido Prêmio Colunistas (Revistas Propaganda e Marketing), organização e participação no 1º e 2º Encontro Brasileiro de Mídia (1975 e 1977), além de mais 12 outros diplomas de cursos, palestras, e participações em seminários promovidos pela ESPM, Jornal do Brasil, Jornal do Commércio, Grupo de Mídia, Meio & Mensagem, ABA (Associação Brasileira de Anunciantes).


Devido às suas qualificações profissionais, além de ter viajado para Cannes (França), Hollywood (USA), Maryland (USA), esteve também a convite da TV Globo em Buenos Aires, conhecendo a televisão argentina, e em praticamente quase todos os estados brasileiros a convite, não só da TV Globo, como das demais redes de televisão, rádios e jornais, onde teve oportunidade de visitar e conhecer profissionalmente inúmeros estúdios de televisão, emissoras de rádio e gráficas de jornais. É citado no livro “Cobrões da Propaganda” editado pela “Meio & Mensagem” em 1991/92 como um dos profissionais de publicidade que mais se destacaram nas últimas décadas.


ANTONIO LUIZ ACCIOLY NETTO

Rua da Assembleia , 77 #  3rd. floor
Rio de Janeiro,  - RJ, Brazil
Phone: (55 21) 2551-0304
Mobile: (55 21) 99995-4036 
e.mail : antonioaccioly@turismatch.com.br 

TURISMATCH (2015) Digital Media , Magazines & Newspaper 
www.turismatch.com.br
Publisher & Editor
 
CAERJ – Câmara do Comércio e Indústria do Estado do Rio de Janeiro
Vice President for Marketing – Since 2006 

Camel Editora  (2008 - 2015)
Business Travel Magazine & Brasil Travel News both monthly trading magazines 
Director of Sales – Representative in Rio de Janeiro 

Folha do Turismo Group
Jornal de Turismo and Mercado & Eventos Magazine (2006 - 2008)
Director of Sales and New Business

Jornal do Turismo (Claudio Magnavitta Group) 
Director of Sales (2004 - 2006)
 
Artplan Comunicação S.A. (1992 – 2003)
Business Director
Prospecting for new advertising accounts and planning of communication campaigns to obtain new clients.

Intermoda Publicidade 
Imprensa Nanica Produções Jornalísticas (since 1984)
Managing Partner
Administrative, sales and planning manager of the two companies. After nearly 1 decade of existence, the companies were absorbed operationally by Artplan Comunicação S.A. in 1992.
 
Jornal do Brasil S.A. (1978 – 1984)
Product manager and New Business Manager
Sales manager for Jornal do Brasil’s “Revista do Domingo” magazine between 1978 and 1982.  Relaunched the magazine, being responsible for its commercial, editorial and visual revamping. This effort was one of the highlights of the book “The 500 advertising professionals who changed advertising in Brazil,” published by Editora Referência/Meio&Mensagem in 1992. In 1982, was promoted to Sales Manager and subsequently Product Manager for Jornal do Brasil.
 
SGB Publicidade & Promoções S.A. (1975 – 1978)

Norton Publicidade S.A. (1973 – 1975)

Denison Propaganda S.A. (1967 – 1973)
Unified Media Director. In the three companies, exercised the function of Unified Media Director, responsible for the strategic planning of communication of the agency’s clients and negotiation of prices with advertising outlets.
 
FLUMITUR (Currently TURISRIO) – CIA. DE TURISMO DO ESTADO DO RIO DE JANEIRO (1963 – 1966)
Manager of the Rio de Janeiro office
Began as administrative assistant, creating the first tourist maps of the State of Rio de Janeiro, with the current denominations (Blue Coast, Green Coast, etc.). Also was an active participant in the creation of the first locations  for the Campings do Brasil project (at the time there was the lack of hotels in the State of Rio de Janeiro), initially located on property belonging to FlumiTur, that today are part of the Camping Club do Brasil system.
 
Supplemental Courses and Seminars: 
- 
Nuevas Tecnicas de Mídia Televisiva (TV Globo, Buenos Aires) 1972
- Advertising Film Festival (Cannes, France) 1973
- Advanced course in Collective Negotiation and Surveys (George Meany Center for    Labor Studies/AFL-      CIO, Silverspring, Maryland, USA) 1985
- Brazil -  international Conference of Advertisers (IAA) 1975
- 1st  Brazil Media Meeting (World Culture Association) 1975
- 2nd Brazil Media Meeting (World Culture Association) 1977
- Marketing and Advertising Seminar (Jornal do Commércio) 1977
- “Media Recycling “Seminar (ABA) 1977
- Media Planning in Modern Advertising (ESPM) 1978
- 2nd Classified Sales Convention (Jornal do Brasil) 1981
- Intensive Course on Product Management (Jornal do Brasil/ESPM) 1983
- “Community Leisure As A Marketing Instrument” Seminar
- “Journalism & Marketing in Debate“ Seminar (ESPM) 1988
- “Women in the Consumption Market“ Seminar (ESPM) 1989
- 8th International Media Meeting– MAXI MÍDIA 98 – August 18 – 21, 1998
- 9th International Media Meeting– – MAXI MÍDIA 99 – September 20 – 23, 1999
- Seminar: “Internet,  a strategic tool for marketing,” Marcos Luiz Barbado – Be! Interactive (Rebouças&Associados) April 18, 2000
- Seminar: PHILIP KOTLER – Internet, E.Commerce, E.Business, Intranet, Extranet
  May 9, 2000
- International seminar:  “Challenges and opportunities on the WEB,” held by the ABM&N (Brazilian Marketing & Business Association) May 10, 2000
- Congress on Intelligent Cards and Electronic Commerce promoted by Schlumberger CardTech    (Curitiba, PN), August 30, 2000
- And many others after 2000.
 
Because it is absolutely impossible to list them all, not included are the innumerable participations in national and international Fairs, Workshops, Events, seminars and trips for lectures, conferences, etc., related to Tourism since 2006 

Languages: 
English – Reading comprehension, perfect; speaking and writing, basic;
French – Reading comprehension, perfect; speaking and writing, basic.  

Other activities, Awards and Honors: 
- Automotive writer for IMPORTANTE a monthly magazine, Editora Edimaia S/A (1969/1971)
- Since 1978 figure continuously in all editions of "who is who" of "Brazilian Society" bi-annual book published by "Social Book" edited by Helena Gondin and Lourdes Catão.
- Radical sports writer for MOMENTOS a monthly magazine, Editora Rogério Ehrlich (1980/1982)
- Oscar da Moda – created, developed, sold and executed the “FASHION OSCAR” together with Jornal do Brasil (at the time the most important newspaper of Brazil), FAG Eventos Promocionais and Multifabril (subsequently called the “Prêmio  Multimoda”) in 1983 and 1985.

(PROPAGANDA and MARKETING magazines) as one of the most notable advertising professionals during the decade 
-  Was the creator and first coordinator of the Grupo de Mídia (Media Group) of Rio de Janeiro (1972-1977);
- Degree as “Cobrão Profissional do Ano” (Top Professional) instituted by the PROPAGANDA magazine  for the years of 1975, 1976, 1977 and 1978
- Elected the Media of the Year by the ABP (Associação Brasileira de Propaganda) Brazilian Association of Advertising (1975)
- Cited in the “COBRÕES DA PROPAGANDA” (Top Advertising Pros) publication in 1991/1992, published  by Editora Referência as one of the 500 advertisers who made the history of advertising in Brazil
- Received the “Highlight of the Year” prize for Tourism awarded by the Brasil Travel  News Magazine. 

SPORTS:

Spearfishing:
- Participated since 1960 in practically all of the Spearfishing Tournaments organized by clubs in the State of Rio de Janeiro and the Spearfishing Federation of the State of Rio de Janeiro, having won a number of championships and being Carioca vice champion six times and overall champion twice;
- Elected “Athlete of the Year” by the Brazilian Underwater Fishing and Sports Confederation in 1982 for obtaining the highest number of spearfishing tournament wins and setting of individual records (received a diploma);

Sailing:
- Won many sailing championships and vice-championships as a crew member on the inúmeros troféus de campeão e vice-campeão de vela como tripulante nas classes Ocean 2, Ocean 3, Ocean Midget (Tahiti Class), Carioca and Wind Surf between 1975 and 1985

Auto Racing:
- Participated in speed races (Annex J Group 2) and Rallies at the beginning of the    1960s.

Picture
Festival de Marcas (1963) Opening of Rio de Janeiro's first racetrack, in Jacarepagua
Picture
In 2014 spun a Formula Indy Andretti team in Indianapolis Speedway (USA) driven by Mario Andretti

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